Three things to remember about media relations
We correspond with editors on a daily basis, and over the last few weeks, it seems to have been more intense with lots of news to share from our clients. I’ve been emailing and calling editors to share...
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Facebook unveils the #hashtag
Unless you have been hiding under a rock today, you are probably well aware that Facebook has…you guessed it…finally added the hashtag. This may not be that big of a deal for your everyday user, but...
View ArticleHow to increase media coverage for your brand
Every brand wants more positive mentions from the media, right? When a journalist endorses your product or service, it provides a third-party credibility you just can’t get in an advertisement. When...
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And why should I open your email?
Several of our clients target customers through email marketing – and with good reason. E-blasts have proven to be both a popular and effective tool. We often help bring these e-blasts to fruition...
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You’ll find our footprint in Las Vegas and Chicago
The last couple months have been busy for Milliken, one of Full Circle Public Relations’ awesome clients. In May we traveled across the country to Las Vegas, where HD Expo was hosted at the Mandalay...
View ArticleMyspace: the great social comeback story?
Find your Hotmail password, refresh your Top Friends list and choose your new profile song – because Myspace is back. No, for real this time. While palm-to-forehead might have been your first reaction...
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Seize the day!
Any ideas as to what the 2013 top ten most stressful jobs in America are? Chances are, you’d probably think of occupations such as military personnel, FBI agents or airline pilots. You might be...
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What to do on social media when “life happens”
I recently came across an article on Mashable titled “why businesses should act human on Facebook.” The core of the article was this: use common sense when it comes to posting on social media. You may...
View Article5 tools to discover social media content
“Inspiration is for amateurs; the rest of us just show up and get to work.”-Chuck Close I recently came across this quote while reading Bad Pitch Blog and found it quite compelling. So many times I get...
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Snapchat & Online Newsrooms: Get on board
Okay, I’ll admit it. I’m a Snapchat addict. You’re probably thinking, why would I want to send a picture that’s going to just disappear forever in 3 seconds? And I agree – it seems like a ludicrous...
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Love to Learn
Hannah created a special emoticon for the Kyle Petty Charity Ride! Liza and I have seen companies go out of business (unfortunately) simply because the company’s leaders couldn’t – or wouldn’t – keep...
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Do you have the discipline to work from home?
I’m sure the thought of working from home crosses everyone’s minds at least once in their career. Wouldn’t it be a dream? Sitting in the comfort of your own home and avoiding any sort of commute –...
View ArticleWhat’s in a tweet?
Sometimes I struggle with the meaning of a ‘tweet.’ After all, Twitter is just another channel by which people can communicate with each other. Right? Well here’s an article I ran across with an...
View ArticleHow to increase entries for online promotions
Hosting online promotions is a great way to gather data about the individuals who are entering, as well as increase fans, followers and (hopefully) engagement for your brand. Included below are a few...
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5 reasons your business needs a blog
When I sat down to write this blog post, I confess, I had no idea what I was going to write on. I went through my usual routine to stimulate my “content producing” brain flow. For me, getting an idea...
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Put down the phone? No way!
Do not try this at home! Hannah pitches an upcoming stop during the Kyle Petty Charity Ride while taking scenic snap shots for social media. There are countless articles about all the wrongs that...
View ArticleThings journalists do that PR people LOVE!
Yesterday, Kim provided a great counter post to Katie Burke’s HubSpot post, “S%*t PR People Do That Journalists Hate.” Today, I wanted to add on to that message. As Kim pointed out, there are bad...
View ArticlePitching national media: Try, try, try again
If you are in the field of PR, you probably have had the pleasure of pitching the national media. And with that, you probably have experienced one of the following responses from the national media:...
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Stand out in the crowd!
If you work in the industry of Public Relations you should already be well aware that our profession is all about relationships. Whether it’s with editors, clients, colleagues, vendors or event...
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Do you need a vacation – from social media?
Have you ever temporarily deactivated your Facebook or Twitter account? Or simply vowed to stay away? What about Google+, LinkedIn, Instagram or the many other social media channels available for...
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